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Q-and-A: A Pay Model for Ecosystems


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Jim Witkin

Source: The New York Times

June 18, 2010

 

A well-worn management mantra observes, "If you can't measure it, you can't manage it." A United Nations research effort known as The Economics of Ecosystems and Biodiversity, or TEEB, suggests that this maxim can also be applied to the earth's ecosystems—habitats like forests, oceans and tropical mangroves.

 

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